As a platform, the short drama He Tuber publishing platform is naturally responsible for supervising whether the content direction of micro short dramas violates regulations. From this point of view, WeChat’s collection of deposits from short drama mini-programs is also a powerful means to supervise them.

With the deposit and the restriction on the identity of the registrant, short drama practitioners will not dare to cross the line and violate the rules at will!

Seeing this, friends can let go of their worries. This time WeChat charges have nothing to do with us ordinary users.

Having said that, WeChat actually had a lot of "chargeable" operations in those years, which is nothing new.

For example, WeChat change withdrawals were free at first, but later changed to a lifetime withdrawal limit of only 1,000 yuan for a single ID card.

Once the limit is exceeded, you will be charged a service fee of 0.1% of the cash withdrawal amount, with a minimum of 0.1 yuan per transaction.

Although WeChat later launched a "payment discount", you can save gold coins and redeem free withdrawal coupons through WeChat payment. But for people who often make large amounts of money, they still hope to have larger free withdrawal coupons.

To put it more recently, in June this year, many universities such as Northwest University and Nanjing University of Science and Technology announced that they would suspend the use of WeChat payment.

Well, WeChat plans to carry out refined management of campus scene users starting from July 1st. In addition to tuition fees, charges for other items will be restricted, and a 0.6% handling fee will also be charged.

WeChat said that since 2015, it has provided a long-term zero-rate preferential policy for campus non-profit payment scenarios, and it has continued to invest a lot of costs.

At the end of the incident, the WeChat Pay team issued an apology statement and provided follow-up solutions.

Only for a small number of profitable scenarios such as e-commerce and wine and tourism, preferential rate policies lower than the market average will be implemented, while campus non-profit scenarios will continue to maintain zero rates.

Judging from Xiao lei's many years of experience on the Internet, WeChat still has a long way to go if it really wants to charge fees.

First of all, WeChat is a social chat APP. In order to distinguish it from QQ, it takes the simplest route possible. If you want to add paid items to decorations other than chatting, that would still deviate from the original intention of WeChat.

And users who really like personalized decoration can choose to use QQ. Of course, WeChat does not aim at this.

Secondly, if WeChat charges for some office functions, it will be inconsistent with the office APP and its own social attributes.

For example, if you already have an enterprise WeChat, if WeChat is used in the office field, it will be repetitive.

So, personalization is not necessary if you don’t want to do office work. If WeChat wants to find charging items in the daily use of ordinary users, it will take more effort.

However, Xiao lei has a clever trick. It might work from the cloud backup of chat records, which is highly requested by the majority of users.

For example, create a backup cloud space and set corresponding packages with different prices based on capacity and time limits.

In this way, users who need it can choose to buy it themselves, and those who don't need it can choose local backup such as a computer.

Finally, Xiao lei leaves me with a little homework. What aspects of WeChat’s fees are acceptable to friends? Let’s chat in the comment area.